We are using cookies to give you the best experience on our website. Sometimes the best songs come out when you discuss them less and just let them happen. , produces software that helps large enterprises monitor, manage and troubleshoot their critical networks and systems. We talk about the earliest days, go record by record through the Sade catalog, Live Aid, hit some of the key songs and stories behind them, talk about what's next for Sade and get a taste of his new project, Twin Danger.Michael Sweet of Stryper joins Eric of Pods \u0026 Sods in conversation. Ive been writing songs since I was a child. L+T: What still keeps you so passionate about making music? We were just kind of writing. Do they think youre some kind of sad poet walking around dressed in all black? If I had to pick one it would be Cherish the Day, but I dont know why. But, hes also pretty punky and rocky at the same time. I think the general consensus is we cant possibly leave it that long next time. mark into a region where, In addition, the bass-heavy rhythmic engine for DAngelo and Badu was hip-hop both their debuts were co-produced in parts by Bob Power, who helped mix and engineer A Tribe Called Quests, (The Roots also helped out extensively on, is really just soul, with a lineage that reaches back to Keni Burkes, Some of his ambivalence about his path remained even when, finally hit stores in April 1996. Unsurprisingly, as head of marcomms, a lot of his answers have to do with good communication. I enjoyed all the answers and details. But, rather than putting a flash new design out there, Matthewmans brand refresh has taken the form of spending a lot of time with people in his organisation talking about what the IR brand means to them. Its been eight years now, and Sade still hasnt fully emerged from her music slumber to bless us with a new full-length album. You cant craft a message in Australia that will resonate all around the world., Matthewman understands the pain of working for US-based companies where head office would come up with a plan, give it to the Australian team, and it just wouldnt fly. Sade: Yesterday I was in my car. They sat on the first album for a long time before they put it out in America.) I was in a studio apartment with one window that faced a brick wall, Maxwell remembers. I always see it as a compliment. After releasing her album Lovers Rock in 2000, Sade wasnt heard again until 2010s Soldier of Love. I always do that, start talking about something else. As Matthewman says, If youre looking at truly business-changing programs not just focused on lead gen but on enabling the business thats truly a successful marketing team. Trivia (1) Is the saxophonist and guitarist of 80s-present pop group Sade. Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings. Sades longtime collaborator and famed British musician Stuart Matthewman who is an original member of the band exclusively tells Rated R&B, Were working on a new album., Matthewman says Sade and their creative team currently have a bunch of songs, that eager fans will hear once theyre satisfied with the final product. Maxwell then caps the first half of Urban Hang Suite with the demo that entranced Matthewman, Til the Cops Come Knockin, which had originally been written by Hod David with a bass line that reminded the singer of Motown great James Jamerson. No, no. Or Love Deluxe, which was maybe more R&B. Stuart Matthewman of Sade joins Eric in conversation. Two hearts beating as one. Stuart Colin Matthewman (born 18 August 1960), also known as Cottonbelly, is an English songwriter, multi-instrumentalist, and record producer. I wanted it to happen, but I was secretly afraid., Then Ascension came out, he adds, and the whole lack-of-visibility part didnt really work.. I was like, Its amazing, but it sounds like its already done. Sade: I love when our music is reclaimed to make something new. But, individually, as far as people are concerned, Im an optimist, because I believe theres a lot of good in people. And obviously over the years our tastes have grown and we just try different things. (Ive experienced that before with Sade when theyre scared of putting things out, Matthewman says sympathetically. But we pretty much approached the album in the way that we always do. We were forever butting heads., Now he does things differently. Stuart has been with Sade since before they were signed - playing guitar, playing sax and co-writing many of the biggest hits in their 50+ million album selling career. I think if we tried to a hip-hop track or a pop track or an R&B track or whatever it was, it would sound forced. In that I could just hum something to him and, though it could seem like a really shoddy idea, he would somehow immediately just play the right chords that would make it sound like something really special. Stuart was also a member of the group Twin Danger, formed in 2011 with singer/writer Vanessa Bley, daughter of late jazz pianist Paul Bley and pioneer video artist Carol Goss. That was with the group I started off in; I was the backing vocalist and one night we played at this little club, which was basically a pub with a DJ. Stuart is also a member of Sweetback, and was one half of Twin Danger. Sade: This time we wanted to do something more theatrical and take the audience somewhere unexpected. But we havent had anyone too scary. Someone sprayed or wrote on top of it, Bitch sings when she wants to. Sade loved it.. Intelligent questions and a wonderful conversation. Its just whatever we feel like. His influences include Jr. Walker, King Curtis, Art Pepper, Gato Barbieri, Ernie Isley, Johnny "Guitar" Watson, Wah Wah Watson, Issac Hayes, Bill Withers, Lee Perry, and Gustav Mahler. I tried to write it before, but it didnt quite work out. L+T: Over the years with creating this Sade sound, what have you done from a production standpoint to kind of tweak the music as you continue with the times? Its great being the only female in there, so [laughs]. Hours. We dont consciously say I want this song to sound like that one, but it creeps in there. But it always ends up kind of sounding like us anyway. How did he do it? ' Maxwell recalls. Hes a really important member of the band. Try to find people who help you. A guy from the record company came in and said, Its really beautiful, have you got drums coming in? You know we just do what we do and hope that people like it. You dont partially choose, Im going to show this, but Im not going to show that. But it happens that way. Stuart Matthewman is also known as. I was like, Its amazing, but it sounds like its already done. Or, slightly later, when I was 14 or 15 I started listening to Billie Holiday and Miles Davis; Kind of Blue and Sketches of Spain. That seems like a marketing ploy thats obvious in todays world, but I was actually scared that something would happen. The record label found the idea of starting an album in this way baffling. His most vital album, Urban Hang Suite helped prove that a prehip-hop R&B tradition could still be creatively and commercially viable at a time when rap was already taking over popular culture. I know I dont get angry with anyone except myself, really. In its 52nd year, Last updated: Feb. 22, 2023 Of the many things to look forward to in the year ahead a new Sade Adu and Teddy Riley to Be Inducted Into Songwriters Hall of Fame, Spotify Announces R&B First Nights Concert Series, Ari Lennox Bares All at The Fillmore Charlotte: Concert Review, 6LACKs New Song Since I Have a Lover Feels Good. He appeared on all of Sade's tours and albums: Diamond Life, Promise, Stronger Than Pride, Love Deluxe, Lovers Rock, and Soldier of Love all of which went triple platinum in the U.S. and have totalled sales over 40 million albums worldwide. Its almost unreal; almost magical. Over the five years he has been with the company, its has seen fantastic growth and its marketing revenue has tripled. I tended not to venture into the stuff that I didnt understand. We dont always agree, but I always get my way. Maxwell assembled an unusual group of musicians: not just Matthewman, who recalls that the singer was very enamored with the Sade album Love Deluxe at the time, but also Leon Ware the singer-songwriter-producer, who, in one of the most outrageous acts of generosity in music history, donated a planned 1975 solo album to Marvin Gaye, resulting in the singers I Want You LP and Wah Wah Watson, a guitarist whose rsum included Gayes Lets Get It On and Michael Jacksons Off the Wall. Years ago, I think it was when By Your Side, the song came out, and big posters were stuck around New York. Between Sade albums and tours, Stuart stays quite active in the music world: composing film scores for the Polish Brothers' TwinFalls Idaho (1999),Northfork (2003),The Astronaut Farmer (2006), and Nelson George's TV movie,Life Support(2007) as well as producing and co-writing with various artists, notably Maxwell on his first three albums, and with English singer/songwriter Paloma Faith. When I asked Matthewman what he would do differently in marketing if he could do things over again, the answer lay in not underestimating the importance of branding, a failing he has been working to rectify over the last six to eight months. I wasnt so sure that I really wanted to be in the front. L+T: Have you noticed a change in your audience over time? She likes to put out art. The 500 Greatest Songs of All Time How do you help a global marketing team manage that? Related Stories The 100 Best Albums of 2022, The fact that Maxwell felt like an outsider may have made it easier for him to turn away from the dominant mode of the time. Stuart: I think our formula is the fact that we dont really have a formula. Stuart has been with Sade since before they were signed - playing guitar, playing sax and co-writing. Some organisations focus on leads or marketing qualified leads (MQLs). Stuart Matthewman started marketing in the mid-90s and actually changed careers half way. Theres a bunch of YouTube clips. Thats why hes about to unveil a brand evolution a project which received a standing ovation from the sales team at their internal/soft launch. It opens with The Urban Theme, a vocal-less funk workout that bleeds wah-wah guitar; the track is reprised later on the album in slightly different form, a trick that Gaye used twice on I Want You. Not everything is going to work., He uses this approach with his team. Whether its messing with guitar or reggae bass line or some strange keyboard thing that Andrew might do or snare drums on a song that Sade might want to try. If someone tries to say, It wasnt my fault, call that out. I was quite deprived of music, because my mom wasnt particularly into music. He is known for Scott Pilgrim vs. the World (2010), Sea of Love (1989) and Spanglish (2004). The 200 Greatest Singers of All Time I got into that later. Sydney - March 9, 2022 - IR (ASX:IRI) a leading global provider of performance management and analytics for unified communication and collaboration, IT infrastructure, and payment ecosystems, today announced the appointment of Stuart Matthewman as Chief Marketing Officer (CMO). For all intents and purposes, they thought the industry was done with them. We want to hear it. Im a bit witchy; witchy woman. The two men ended up working together on multiple tracks that appeared on Maxwells Urban Hang Suite, the singers debut, which turns 25 this week; Maxwell is honoring the birthday with a reissue and a performance at the NAACP Image Awards. And also, if we leave it ten years, well never be able to get up on the side of the stage anymore. I was like, Thats the point it starts with an instrumental and ends with a slow version of the same instrumental. L+T: Do you think that that preserves the organic quality of the music? You can find out more about which cookies we are using or switch them off in settings. In the early Nineties, a young Maxwell was enraptured by Marvin Gaye, Prince, Graham Central Station, and the warmth of studios with Neve mixing consoles, but he wasnt sure he wanted to be a singer. While Whenever Wherever Whatever is another demonstration of Maxwells dexterity in the upper register, Suitelady (The Proposal Jam) has more hoarse bite, along with a rhythmic slink not unlike what Prince was playing with around the same time. I think its really quite deep, but at the same time its a love song. According to Matthewman, Sade Adu and company have already written . ' Not long after, Karl Van Den Bossche, a percussionist who also worked with Sade, came through New York to do sessions with the young man behind the demo: A then-unknown Brooklyn native named Maxwell. What changes were they? While Urban Hang Suite is dashing and assured, its creator was profoundly ambivalent about his place in the music industry at the time. Born August 18, 1960, in Hull, North Yorkshire, England, Matthewman started playing clarinet as a child. We all had so much fun. Yeah, I think so, but thats only because they see one level. Whatever book I was reading, that would become my entire life. The record company knows theres no point in nagging us or giving us deadlines. http://pitchfork.com/features/interview/9901-maxwell-hostage-of-love/ Interview With SpIrit & Flesh Magazine Stuart discusses his life, work and aesthetic in an interview. Yes, I have. The first time I listened to it I heard The Revolution Will Not Be Televised, and I was like, Wow! In fact, thats when I also heard Why Cant We Live Together for the first time. I think people do think of me as this depressed person crying in my ivory tower. So when its ready, it will come out., Matthewman tells a funny, yet relevant story that perfectly sums up the expected time frame for Sade to drop new music. INTERVIEW: Stuart Matthewman and Vanessa Bley are Twin Danger | The Couch Sessions INTERVIEW: Stuart Matthewman and Vanessa Bley are Twin Danger July 9, 2014 by adamascarnegie The past two decades have seen an increase in musical collaborations with artists from seemingly opposing genres. Now Its the Music Industrys Hottest Recommendation Tool, Jason Derulo Pens First Book 'Sing Your Name Out Loud', Wizkid More Love, Less Ego Tour Postponed to Fall 2023, A Year After Brain Injury, Amy Grant Sets First Solo Musical Return in a Decade, Blink-182 Postpone First-Ever Latin America Tour Dates Following Travis Barker Finger Injury, Raye Relives Her Sexual Assault in Harrowing 'Ice Cream Man' Video, How to Watch 'The Mandalorian' Online: Stream Season 3 Now, Alex MurdaughCalled 'Family Annihilator' by Prosecution in Murder Trial. Sade: They are getting younger and older. I didnt like his more rocky stage; I wasnt so keen on that. I wish I could take it out on other people. Matthewman says Sades label home, Epic Records, respects her artistry and doesnt pressure the release of new music. We travel quite a bit. He has composed the soundtracks for the movies: Twin Falls Idaho, Jackpot, Northfork, The Double (short subject), The Astronaut Farmer and Life Support. Twenty-five years after his debut, the singer-songwriter-producer and key collaborators look back on an album that proved R&B tradition could still thrive in a hip-hop world. So He Built His Own, A Breath of Fresh Air: How Giveon Became R&Bs King of Warmth, It Started as a College Project. I was pretty much one of the lads, but I was an old soul even when I was a child. Were not thinking about anyone else. Married to Michele Matthewman (19902018), they had a son, Clay Matthewman. In addition, the bass-heavy rhythmic engine for DAngelo and Badu was hip-hop both their debuts were co-produced in parts by Bob Power, who helped mix and engineer A Tribe Called Quests The Low End Theory. I think that children arent naturally racist at all. After coming back to marketing a few years later, he's now looking after a team of marketers for a global software company founded in Australia in 1988 with offices in Sydney, Denver, Washington, London, Dusseldorf and Singapore. The song just makes you recognize it. He just wears like latex dresses and hell film himself getting ready for the concert like putting on these dresses at home and then kind of films himself arriving at the concert and then hell film himself at the concert. People would get together there one night a week; it was outside of London and the stage was made from beer crates. helped prove that a prehip-hop R&B tradition could still be creatively and commercially viable at a time when rap was already taking over popular culture. The song was my interpretation of what he told me. L+T: Have you noticed a change in your audience over time? But those two albums are really separate endeavors; Maxwells music is airier and often more dance-floor friendly, pushing past the 95 b.p.m. Press J to jump to the feed. He is the father of Clay Matthewman and two magical white cats, Chet and Billie. But we were accepted and there were no problems, no questions or conflicts because we were different. He says, That often led to people fudging results or trying to put gloss on campaigns where they probably could have taken learnings out of things where they didnt work or try to understand why they didnt work, instead.. Were also measured by how well we integrate and work with sales! Matthewman believes that being in sync with your sales team, listening to them and being able to get them to engage with you is super critical. Yeah. ' Matthewman recalls. I mean, I was there on the edge, but I wasnt that into it. Recently, Stuart teamed up with singer-songwriter and multi-instrumentalist Vanessa Bley, daughter of Jazz legend Paul Bley, to form the band,Twin Danger, resultingina unique sound described as "The love child of heroin jazz and seductive darkness. The greats Donny Hathaway, Marvin Gaye and Sly Stone. As an international marketer, Matthewman works with a team around the world who need to collaborate closely but also be able to work independently to produce marketing campaigns that make sense for their local market. Its one of the key reasons I really enjoy working at IR., Matthewman is philosophical about international marketing.

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