My two adverts are both selling hair products for women. Stronger Together. 'I lost my eyesight in my right eye at age 11 and then the eye consultants monitored my remaining working eye really closely. Sandberg calls out Marc Pritchard and the team at Pantene and their advertising agency, BBDO, led by Andrew Robertson, for creating the ad.The spot features Tears for Fears' version of "Mad . 'Caring about your hair isn't about vanity - it should be celebrated as it can transform us, all of us, men and women. The Hucknall-born Vogue columnist, who was named one of the UK's most influential women by the style bible, features alongside Katie Piper and Ramla Ali in the new Pantene Grow Strong commercial. Model, presenter and writer Paris Lees may have chalked up yet another career first with a starring role in a mainstream TV advert - but the trans activist says the milestone is bigger than her . The product line was first introduced in Europe in 1945 by Hoffmann-La Roche, which branded the name based on panthenol as a shampoo ingredient. The ad campaign included 11 plus-sized women, including Adrienne C. Moore, who plays Cindy on " Orange Is The New Black ." 4. The brand that became famous for a classic 1980s commercial featuring an attractive woman looking into the camera and saying, "Don't hate me because I'm beautiful," has now hopped on the trans agenda that erases women altogether to promote "transgender visibility." models.com is using a security service for protection against online attacks. 'Our partnership with Lucy Edwards is an incredibly exciting, and important, step forward not just for Pantene, but for the hair and beauty industry as a whole; demonstrating that the power of a good hair day extends far beyond what you can see. Her father worked as a barber, while her mother was a school teacher. Pantene : 'See beauty, not gender' - First step towards building a more inclusive society for every gender. . We also may change the frequency you receive our emails from us in order to keep you up to date and give you the best relevant information possible. Queen is joined by Prince Edward as she ASOS is praised for 'great HR policies' after offering staff Laura Bush jokes new granddaughter Cora Georgia will be Isabel Oakeshott receives 'menacing' message from Matt Hancock, Ken Bruce: 'I always wanted to be a radio presenter from about 15', Pavement where disabled woman gestured at cyclist before fatal crash, Pro-Ukrainian drone lands on Russian spy planes exposing location, 'Buster is next!' While Claudias stepfather, Sir Nicholas Lloyd, is a former editor of various tabloids. Pantene 'Not Sorry' Video Tells Women To Stop Apologizing So Much Trend Hunters Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers. Join 314,083 Trend Hunters with special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard. Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database. America's Next Top Model (season 24) - Wikipedia Pantene (/ p n t i n,- t n /) is a brand of hair care products owned by Procter & Gamble.The product line was first introduced in Europe in 1945 by Hoffmann-La Roche, which branded the name based on panthenol as a shampoo ingredient. 3 lakhs. The child, Sawyer, she tells us . Pantene Celebrates Diversity with Powerful "All Strong Hair is It is pretty rare these days to find an ad agency that consistently comes up with creative quality ads. Four good reasons to indulge in cryptocurrency! 'I was so surprised when Pantene approached me, it's not what you expect at all,' she admitted. In 2014 she was the keynote speaker at the Royal National Institute for the Blind summer gala sharing the stage with Rod Stewart. Salon Baobao. Katie added: 'When it did start to grow back I really appreciated it and started to rely on it for confidence. This professional campaign titled '#SeeBeautyNotGender' was published in Thailand in August, 2018. Learn how Trend Hunter harnesses the power of artificial intelligence. Together they share daughters Belle, six and Penelope, two. Since, I've been styling, cutting and colouring my hair. Discover Pantene's range of shampoos . The victim is liable for compensation, up to Rs. 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The Pantene ad shows high-powered women and men in parallel situations with the women receiving deprecating labels, while the men receive praise. ', Pantene has announced Lucy Edwards (pictured) as the new brand ambassador for theirSilky & Glowing product range, A post shared by Lucy Edwards #BlindNotBroken (@lucyedwardsofficial). 'During my recovery my hair was changing a lot,' Katie told FEMAIL. I remember waking up from the cataract operation and being really that I could see my sisters spots and my mums wrinkles. Join 334,996 entrepreneurs, innovators and CEOs who rely on our weekly trend report to stay ahead of the crowd. Pantene believes that when your hair transforms, you do too. Advertising Campaign : Innamorarsi in cucina: Don't let your clothes turn into food for moths. Explore the world's #1 largest database of ideas and innovations, with 431,807 inspiring examples. 'Im really proud of myself that I managed to rehabilitate and relearn daily routines in order for me to accept the blind version of myself. At least they'll get hired as lookalikes! Smirnoff and Spotify - The Equaliser. Bravo to stylist, James Yardley. We live in a sighted world and every bottle and food product feels the same to me so I really have to rely on my other senses like smell. Whether youre looking for lace or leather shorts, we have rounded up a variation from Asos, Missguided, Just Cavalli and NA-KD. Meanwhile her grandmother's sister has slight vision problems in one eye and is still able to drive. Patrick Mahomes is the new face (or should we say hair) of Procter & Gamble Co.s advertising for Head & Shoulders. Lucy (pictured), who lost her eyesight in her right eye at age 11, said cataract forced her to have an operation on her remaining working eye at age 16. All about her now-retired guide dog Olga. But for some ads, the focus isn't just on the product being sold. The mother-of-two,who has launched her own foundation and starred in the 2018 series of Strictly, told how this is the first campaign she's been a part of where the feedback she's received from the public has all been positive. When her hair was growing back, Katie told how she grew a fringe and styled it a lot while it was short. In this ad I don't see gender, I see three women who know who they are and they are comfortable in their own skin. ', Lucy added that there are many misconceptions about blind people, saying: 'Just because I cant see, doesnt mean I dont want to look and feel beautiful. There's a wide range of media where advertising modelling can be applied - TV, newspapers, magazines, billboard adverts and of course, the digital platform (being our smartphones and devices). All the doctors never knew how my eye condition would develop because its so rare. 'My journey was so unexpected, but anyone can have a relationship with their hair and get to know their hair. Your email address will not be published. By Lindsey Bever. It was submitted over 4 years ago. Accelerate innovation and ignite disruptive thinking with our award-winning programs and research. This site uses cookies to provide you with a great user experience. The beauty industry until this point has not been inclusive and Im so excited to be making a change to this alongside Pantene. 'However, this is the first campaign where I've had all positive reaction.'. Pantene has unfurled a new, feminist-themed ad campaign in the Philippines, and it smells really nice. Part of the Daily Mail, The Mail on Sunday & Metro Media Group, PrettyLittleThing - Offers on women's clothing, Get inspired by the newest styles and offers, Click through for ASOS promo codes this Autumn, Spend less with Missguided's exclusive codes, Treat yourself to offers on make-up and accessories, Check out the latest Wayfair sale to save on furniture. It obviously targets a younger generation through Selena Gomez, as she was a Disney star growing up, starring in things such as Wizards of Waverley Place and Mickey Mouse Club House. Behind-the-scenes at the shoot of Pantene's newest TV ad campaign, which celebrates the heritage, diversity and beauty of African American hair, proving that all strong hair is beautiful. The name of the woman in the Pantene commercials is Maria Menounos, formerly of the NBC Today Show. As for perfume, she always goes back to YSL Opium and her favourite lipstick is MAC; Fleshpot for everyday and Lady Danger the odd time. As a project communication expert, I translate complex issues, risks or data into easy-to-understand messages and deliverables with a clear actionable outcome. ', Sumaria Latif who is Company Accessibility Leader at Procter & Gamble, said the partnership with Lucy (pictured) is a step forward for the entire hair and beauty industry. To start your career as a hair model, assess the current condition of your hair.
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